“Pull up a chair. Take a taste. Come join us. Life is so endlessly delicious.”
― Ruth Reichl
TELL was established in the year 1999.
Our name was based on the Swiss folk hero, William Tell, who was a symbol of Swiss national pride and independence. William Tell was famous for shooting an arrow through an apple sitting on his son's head and thus became the inspiration of TELL.
In 2020, TELL has branched out to include TELL Italiano.